Brand | |
Industry | Food |
---|---|
Founded | 1934; 86 years ago |
Headquarters | East Hanover, New Jersey, U.S. |
Parent | Nabisco (Mondelēz International) |
Website | www.ritzcrackers.com |
Ritz Crackers is a brand of snack cracker introduced by Nabisco in 1934. Outside the United States, the Ritz Cracker brand is made by a subsidiary of Mondelēz International.[1] They are disc-shaped, lightly salted, and bear seven perforations and a finely scalloped edge. A single serving of the original cracker (about 5) provides 330 kilojoules (79 kilocalories) of food energy, 1 gram of protein, and 4 grams of fat; the whole wheat variety provides 290 kJ (70 kcal) and 2.5 grams of fat.
History[edit]
1 cup broken/lightly crushed Ritz crackers. 1 medium clove garlic, minced. 1 small handful flat-leaf parsley leaves, finely chopped. 2 tablespoons fresh lemon juice. About 15 minutes. The saltine cracker challenge or saltine challenge is a food challenge or competition in which a person has 60 seconds in which to eat six saltine soda crackers without drinking anything. Although the challenge may sound trivial, it is actually very difficult because the crackers quickly exhaust the saliva in the mouth. Even though six saltines can fit in one's mouth at the same time, and a.
Nabisco introduced the Ritz Cracker in 1934.[2] Looking to compete with the similar Hi Ho cracker made by their competitor Sunshine Biscuits, they tasked an employee, Sydney Stern, to create a name and a marketing plan. Stern chose the name 'Ritz', which appealed to individuals enduring the privations of the Great Depression by offering them 'a bite of the good life'. He also designed the blue circle/yellow lettering logo design, inspired by the round label inside his hat.[3] In 2011, Ritz was identified in a YouGov poll as the 'best perceived snack brand' among American consumers.[4]
A cartoon drawing of a box of Ritz Crackers can be seen in Mickey's Surprise Party (1939), an animated theatrical advertisement/cartoon short produced by Walt Disney Productions for Nabisco.
Size[edit]
The crackers measure approximately 46 millimetres (1.8 in) across.[citation needed]
United States[edit]
Ritz Crackers varieties include Original Ritz, Low Sodium Ritz, Reduced Fat Ritz, Whole Wheat Ritz, Honey Wheat Ritz, Roasted Vegetable Ritz, Bacon Ritz, Garlic Butter Ritz, Honey Butter Ritz, Hint of Salt Ritz, and Ritz Fresh Stacks.[5]
They are also available as sandwiches with peanut butter, cream cheese, or Cheddar cheese.
United Kingdom[edit]
Ritz Crackers are available in the United Kingdom in three varieties: Original and Cheese flavour are sold in 200 g boxes, and Ritz Cheese Sandwich (a cheese spread sandwiched between two Ritz Crackers) is available in 125 g roll packs and 33 g snack packs.
Ritz Crackers are available as dippers for Dairylea Dunkers and Philadelphia Snack. Ritz Crackers are also available as part of a confectionery product made by Cadbury in which the Crackers form a sandwich filled with Cadbury Dairy Milk chocolate.
See also[edit]
References[edit]
- ^Bowers, Simon (July 11, 2006). 'Shake-up in ownership of food brands'. The Guardian. London. Retrieved May 22, 2010.
- ^Cross, Mary (2002). A Century of American Icons: 100 Products and Slogans from the 20th-Century Consumer Culture. Greenwood Press. pp. 88–89. ISBN978-0313314810. Retrieved September 4, 2020.
- ^Alioto, Daisy (August 10, 2016) How the Ritz Cracker Got Its NameFood & Wine Magazine. Retrieved June 13, 2017.
- ^Willett, Megan (September 24, 2012) The Most Popular Snack Food In America. Business Insider. Retrieved June 13, 2017.
- ^Ritz Products, from the official site
External links[edit]
Most Ritz Crackers Eaten In One Minute
The saltine cracker challenge or saltine challenge is a food challenge or competition in which a person has 60 seconds in which to eat six saltine soda crackers without drinking anything.
Although the challenge may sound trivial, it is actually very difficult because the crackers quickly exhaust the saliva in the mouth. Even though six saltines can fit in one's mouth at the same time, and a minute is plenty of time to chew, the resulting mass of crumbs is still difficult to swallow with a dry mouth.[1][2]
The individual challenge[edit]
The challenge is generally given as eating six saltines in a single minute, although the target is sometimes set at five or seven.[3][4] Most people are able to eat at least two saltines without water, although patients affected by Sjögren's syndrome lack the saliva necessary for even this many. Doctors may use this test, the 'cracker test' or 'cracker sign', to help diagnose the disorder.[5][6][7]
Most Ritz Crackers Eaten In 1 Minute Rolls
A 1996 AP story used the challenge to illustrate the competitive nature and persistence of the Tennessee Volunteers' quarterback at the time, Peyton Manning. Having been bet that he could not eat six saltines, Manning attempted them one by one and failed; trying again, he stacked them on top of each other and succeeded. His roommate concluded, 'Even something that was a joke, he was out to prove he can do it. He can eat six saltine crackers, and he did. He works out techniques he can do on everything.'[8] Before the 2001–2002 season, Penn StateLady Lions basketball coach Rene Portland's cracker-eating ability helped her land star players Tanisha Wright and Jessica Calamusso. During a recruiting trip, the high schoolers' Amateur Athletic Union coach mentioned the cracker challenge; Wright failed but Portland succeeded. Portland did not reveal her technique, but she did comment on the competitive drive: 'Obviously, there's a competitor in an old coach to say that 'I can do this.' If I can do childbirth three times, six crackers can't be that hard.'[9] Other athletes connected with the challenge include baseball coach Brad Fischer[10] and Derek Jeter; a photographer challenged by Jeter observed, 'Being competitive has become his way to relax.'[11]
The challenge has been televised on morning news talk shows. In a 2001 The Early Show episode, Tom Bergeron took a bet that he could not eat four saltines in a minute, and after attempting them all at once, he lost $40. Jane Clayson asked the staff member who had started the bet how she knew the challenge, to which she replied, 'College.'[12] Indeed, several college newspapers have noted the phenomenon on campus.[4][13][14][15]
In a July 2008 episode of Good Morning America, Ted Allen revealed that the Food Detectives techs were unable to eat six saltines in a minute. All four anchors then tried it themselves, and failed. Weather anchor Sam Champion compared the moisture absorption with lake-effect snow. Allen allowed his contestants to eat the crackers in any order, even crushed up, but when Chris Cuomo wanted to 'load up with water' beforehand, Allen disallowed the tactic, considering it to unfairly bypass the central problem of the challenge.
Competitive races[edit]
Older versions of the challenge include events where one competes to be the first person to eat some number of crackers and then audibly whistle a tune. Such competitions are at least a century old.[16]
A 1970s episode of the educationaltelevision showZOOM, which encouraged children to try creative puzzles and games using minimal supplies, featured such a race. Contestants in this version of the race ate three saltines and then whistled.[17]
In Grafton, North Dakota, there is an annual competition in which contestants must eat four saltines and then whistle. For nine years, it was won by Mike Stoltman of Minto; a local legend who says that he benefits from an extra salivary gland. Stoltman says that he requires two suction tubes at the dentist, and of the gland, 'I don't know for sure. But my orthodontist said he's never seen saliva like that.'[18] He was upset by Greg Shane of Oslo in the 2009 running, possibly because Stoltman had been celebrating his 40th birthday. Five-time winner Kelly Schanilec (Gaddie) won the first-place trophy in 2006, 2007, 2010, 2011, and 2012.[19][20]
Related challenges[edit]
A similar test is the 'cinnamon challenge', in which a person must eat a tablespoon of cinnamon. Again, this is a small amount of a familiar food, but it quickly dries out the mouth's saliva, making the powder hard to swallow. Some who attempt this challenge report that the cinnamon is especially unpleasant, and that its dust is comparable to pepper spray.[2] Furthermore, the presence of the aldehyde cinnamal in the essential oil of the cinnamon powder often irritates the skin and mucous membranes, adding further difficulty to the challenge. The cinnamon challenge can have hazardous health effects.
In the UK, a similar cracker eating contest occurs with Jacob’sCream Crackers, as saltine crackers do not exist in the country[contradictory]. Rules governing amount consumed and time taken vary per contest. Such challenges are popular amongst university student unions.
References[edit]
- ^Wingate, Philippa; Woodroffe, David (2008). The Family Book: Amazing Things To Do Together. New York: Scholastic. p. 160. ISBN0-545-05757-4.
- ^ abShipman, Dustin (29 April 2008). ''Dr. Food Science' mixes bananas and Sprite, conducts other questionable food experiments'. The Joplin Globe. Archived from the original on 16 December 2012. Retrieved 22 October 2009.
- ^Acee, Kevin (25 July 1999). 'Class A vet still clings to baseball dreams'. The San Diego Union-Tribune. p. C.1. Factiva SDU0000020070617dv7p00dca.
The attraction is third baseman Kevin Eberwein, who has taken the challenge of trying to eat six saltine crackers in 60 seconds without the aid of water.
- ^ abBussa, Erik (24 November 2003). 'Drowning the sorrow'. The Lantern. Archived from the original on 27 September 2011. Retrieved 23 October 2009.
- ^Weingarten, Gene (2001). The hypochondriac's guide to life and death. Fireside Books. p. 71. ISBN0-684-85648-4.
- ^Russell La Fayette Cecil, J. Claude Bennett, Fred Plum (1996). Cecil textbook of medicine. 2 (20th ed.). p. 1488.CS1 maint: multiple names: authors list (link)
- ^Edward D. Harris; Shaun Ruddy; William N. Kelley (2005). Kelley's textbook of rheumatology. 2 (7th ed.). p. 1109.
- ^Walker, Teresa M. (11 August 1996). 'Manning Seeks a Way to Succeed'. The Oregonian (First ed.). Associated Press. p. C06. Factiva por0000020011015ds8b014cg.
Tennessee quarterback Peyton Manning eats the saltine crackers one at a time, trying to scarf down six in 60 seconds.
- ^Zeise, Paul (28 January 2002). 'Women's Basketball Notebook: Portland passes cracker test and gets two quality recruits'. Post-Gazette. Retrieved 9 March 2013.
- ^Slusser, Susan (18 July 2000). 'A'S CLUBHOUSE / No Bellyaching From Coach Whose Binges Bring Dollars'. San Francisco Chronicle. p. D.6. ProQuest 56519161.
- ^Giardino, Patrik (April 2008). 'Contributors'. Men's Health: 24. Retrieved 23 October 2009.
- ^'Filler: Co-op time'. CBS News: The Early Show. 19 November 2001. See also the buildup: 'Sign-off: The Early Show'. CBS News: The Early Show. 18 November 2001. See also the followup: 'Leads: The Early Show, 8:30 AM'. CBS News: The Early Show. 19 November 2001.
- ^Ball, Kenneth (13 July 2005). 'Summer slumbers'. Technician. Factiva UWIR000020050714e17d0004g.
- ^Diaz, Fernanda (20 September 2005). 'Facebook makes for some good friends'. Columbia Daily Spectator. Factiva UWIR000020050921e19k000as.
- ^Maoz, Yarden (22 December 2006). 'Mirthful breaks from mind-numbing studying'. Student Life. Factiva UWIR000020061222e2cm0002l. Retrieved 22 October 2009.
- ^'Second Annual Dodge Field Day'. The Dodge idea. 24 (4): 59. October 1908. Retrieved 22 October 2009.
- ^Spreier, Jeanne (5 January 1998). 'Zoom to PBS aimed at giving kids ideas'. The Dallas Morning News (Home Final ed.). p. 5C. Factiva dal0000020010916du15000u8.
- ^Bechtel, Mark (19 January 2004). 'Broom At The Top ; Baby, it's cold outside, so North Dakotans like to curl up with a good CURLING tournament'. Sports Illustrated. p. 32. Retrieved 25 October 2009.
- ^'Scouting out Minto's bologna cook-off brings whistles of joy'. Grand Forks Herald. 17 January 2009.
- ^'Oslo team wins Minto bologna competition'. Associated Press. 19 January 2009. Factiva APRS000020090119e51j0039d.